HKR International Limited (“HKRI”) announced the launch of the third “PRI2DE Creative Camp” design competition aiming to nurture young designers. The competition calls for design entries of “Movable Chairs”, promoting the utilisation of urban “grey spaces” and “micro-urban renewal” in a city. It also forms part of the celebratory events as HKRI enters into its 45th anniversary this year.
As one of the HKRI’s CSR programmes, “PRI2DE Creative Camp” was established in 2019 and aims at providing a platform for young designers and artists to demonstrate and practise their creativity. In this third “PRI2DE Creative Camp”, HKRI further enlarges the competition scale by joining hands with YoungBird Plan, an international competition platform for global design talents. The entries shall incorporate design of movable chairs into the Group’s three flagship projects – Discovery Bay in Hong Kong, HKRI Taikoo Hui in Shanghai, and The Sukhothai Bangkok in Bangkok. The designs are expected to feature “45” in echo with the 45th anniversary of HKRI, and the use of sustainable materials are encouraged. Through holding this competition, HKRI aims to raise the awareness towards under-utilised urban “grey spaces”, encourage designers to adopt innovative designs that invigorate a city and increase its liveability, and to create more recreational “art spaces” for the community and explore the future development of “micro-urban renewal”.
To recognise outstanding entries, the competition offers a total prize of RMB90,000. Models of shortlisted designs would be displayed using 3D printing at different projects of HKRI. The competition is opened to designers, students or design enthusiasts aged 35 or below from around the world. To sign up, interested parties may visit the YoungBird Plan section in the official website of Designverse (www.designverse.com.cn). The competition is now open for enrolment, and deadline for enrolment and submission is 19 June.
The jury panel is comprised of industry professionals: Mr. Jackie Tang, Managing Director of HKRI and Fellow of The Hong Kong Institute of Architects; Mr. Ding Wei, renowned designer and Vice-President of China Industrial Design Association; Mr. Jamy Yeung, Most Influential Chinese Industrial Designer named by Forbes and Visiting Professor of Tongji University; Mr. Joeri Reynaert, an award-winning Belgium product designer; and Ms. Isa Ye, Founder of YoungBird Plan and Designverse.
Mr. Jackie Tang, Managing Director of HKRI, said: “This programme is named after our corporate value ‘PRI2DE’, and is targeted to share with youngsters our values of ‘Pioneer’, ‘Innovation’ and ‘Excellence’. YoungBird Plan is experienced in organising international design competition. In collaborating with YoungBird Plan, we aim to promote global awareness of this competition, in turn offering more opportunities for designers to express their creativity and innovative ideas.”
This year marks the 45th anniversary of HKRI. HKRI has always been determined in crafting quality projects to “Create a Lifestyle” and upholding environmental, social and governance (ESG) in our operation. Shouldering its corporate social responsibility, HKRI will continue to make progress in aspects of arts, culture and community engagement. Going forward, as a pioneer in exploring ESG possibilities, HKRI will move to a new horizon in a stable pace to pursue its goals of quality and sustainable development.
About HKR International Limited
HKR International Limited has diversified interests in real estate development and investment, property management, luxury hotels and serviced apartments, and other investments in Hong Kong, mainland China and across Asia.
The Company’s diverse portfolio includes Discovery Bay and CDW Building in Hong Kong, HKRI Taikoo Hui in Shanghai, and a number of premium residential properties under development in Shanghai, Jiaxing and Hangzhou. HKRI has been listed on The Stock Exchange of Hong Kong since 1989, under the Stock Code of 00480.
This press release is issued by HKR International Limited.