HKRI Taikoo Hui, the Group’s mixed-use commercial property in Shanghai, celebrated the grand opening of the new DIOR Beauty flagship store. The grand opening welcomed esteemed guests, including DIOR China Ambassador Yu Shi and renowned actress Chen Duling, who joined Connie Ting and Calvin See, Joint General Managers of HKRI Taikoo Hui, in celebrating this landmark occasion.
The newly unveiled store on LG1 offers a sophisticated retail setting, featuring an extensive selection of DIOR’s fragrance, makeup and skincare collections. In celebration of the launch, the complex’s North Piazza hosted an exclusive “Miss DIOR” pop-up store in May. This space was designed to immerse visitors in the luxury brand’s heritage through an innovative combination of storytelling, floral artistry and fragrance exploration. As visitors strolled through the beautifully curated gallery, they could discover Miss DIOR’s iconic journey and a collection of rare, limited-edition products. To elevate the customer experience, DIOR curated perfume-making workshops to underscore their dedications to craftsmanship and luxury.